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RottenHeadlineWriting: “Santa gives cancer to a child. Surprise!”

After a discussion on our last Danville Register & Bee headline writing disaster, we learned that all the headlines are written in the Lynchburg office and not on Monument Street. Well, the headline writers in Lynchburg really blew it this time…

Get ready to cringe when you read this disaster.

If you now believe that a group of evil people conspired with Santa Claus to inflict an evil disease on a child, I’m here to tell you that’s not the case. The real story is quite heartwarming as a brave cancer fighter got an unexpected visit from Santa last week.

That’s two RottenHeadlines in one week for the Register & Bee thanks to the Lynchburg office. Perhaps they should take back control of the process? It’s too bad that this headline turned a feel-good story into a bizarre bad movie plot.

Writing a headline that turns Santa into Satan? That’s RottenReporting RottenHeadlineWriting.

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